LeBron talkin big buisness

the.LIFE Files was behind the scenes at LeBron’s newest Nike commercial for his Air Max LeBron VII sneakers. In the video he talks about everything from Michael Jordan and Jay-Z to Bill Gates and Warren Buffet, along with what to expect from the Cavaliers in 09-10.

Nike x LeBron James announce "More Than a Game Tour" & Air Max LeBron VII Artist-Series details

Nike yesterday announced a World Tour featuring NBA Most Valuable Player LeBron James that will span three continents over two months focusing on empowering youth, community service, grassroots basketball activities, and basketball innovation through the introduction of the Nike Air Max LeBron VII.

James’ World Tour will operate in conjunction with the promotional tour for the Lionsgate film, More Than a Game, which traces James’ journey through adolescence both on and off the court with his teammates from Saint Vincent-St. Mary High School in Akron, Ohio. Lionsgate is expecting to release the film in theaters on October 2nd, with an expansion on October 9th, and a wider expansion on October 16th.

Nike will introduce his next signature performance shoe, the Nike Air Max LeBron VII, in advance of the World Tour which begins in Chicago on August 11. From Chicago, the World Tour moves onto Washington, D.C. (August 13) and James’ hometown of Akron, Ohio (August 21); Beijing (August 24), Shenyang (August 26), and Shanghai (August 28) in China; and Paris (Sept 1-3) and London (September 4-5). The Tour returns to the U.S. in New York (September 20) before concluding in Los Angeles (September 26).

Gatorade x Jordan commercials

Not that long ago, Gatorade embarked on the creation of a commermetiave commercial marking Michael Jordan’s induction into the Basketball Hall of Fame. Taking place at a secret location, the culmination of 14,641 Gatorade bottles and the Gatorade Limited Edition Jordan Series Commercial are seen here.

Nike's "Kobe in Asia" tour wraps up

Nike's "Kobe in Asia" tour officially wrapped up today in Chengdu.. after hitting Shanghai, Hong Kong, Taiwan, Singapore & MANILA in the matter of a little over a week.

I personally am a BIG fan of this project by Nike/Kobe, in which the purpose is to expand the sport of basketball across the globe by way of visiting fans & schooling some humble youngsters on the game.

I hope LeBron can do something like this in the future. lol

Nike signs Griffin, Harden, & Curry

After somewhat taking last year's draft off, according to @NikeBasketball, Nike has signed Blake Griffin, James Harden, and Stephen Curry. Blake Griffin was the #1 pick to the Clippers where he will be in a big market and play for a team that does not feature a big time Nike player, Harden went #3 to the Thunder and will join Nike players Kevin Durant and Russell Westbrook, Steph Curry went #7 to the Golden State Warriors a team that like the Clippers, does not feature a marquee Nike athlete.

Dwayne Wade joins Team JORDAN

It became official earlier this week that Dwayne Wade had officially left Converse, & upgraded himself & his feet by joining Team JORDAN.. alongside the likes of Chris Paul, Ray Allen, Rip Hamilton, Joe Johnson & Josh Howard.

I think this is a GREAT look for D-wade, he deserved this opportunity.. & Converse was making him shitty-ass shoes anyway. lmao

Nike MVPuppets: "Lil Dez"

this one's one a my favorites. lol

"LeBron!! do you ever sit on anyone's shoulder while you in the air?!?"

Adidas: "The Inner Workings of A Creator"

"Free Darko," a leading blog voice within the world of hoops and author of "The Macrophenomenal Pro Basketball Almanac," has partnered with Adidas on two fully animated videos highlighting the inner-workings of Orlando Magic big man Dwight Howard and Bulls sensational rookie star Derrick Rose. Their uniquely stylistic approach to analyzing both players’ game and strengths comes to life through the deep telling voice of Jurassic 5 MC and artist in his own right, Chali 2Na.

i'm not really into Adidas stuff but they DO do a great job with their athlete marketing shemes, & their current NBA roster is pretty deep. I'm actually a fan of this new anime campaign thing they got going on w/ Dwight & Rose.

Nike MVPuppets:"unstoppable" & "Mrs. Lewis" installment

"..she said: you ain't got no DEFENSE!!!"

lol

LeBron James: "Where AMAZING happens.."

Last night in Cleveland's 2nd game against Orlando, LeBron hit a miracle game-winning 3 pointer with 1 second left in regulation, which happens to be the biggest shot of his career. He ended the night w/ 35 points & 5 dimes.

A 25-foot game-winning, buzzer-beating 3-pointer that defies all reason? One that no more than two dozen people on Earth could have thought he'd hit? One that saved the Cavaliers' dream season -- as well as Cleveland's collective sports psyche -- from plunging into the abyss?

that's just what MVP's do. lol

*James became the third player in NBA playoff history to compile at least 300 points, 80 rebounds and 60 assists in the first 10 games of a single postseason (he has now done this twice).

**Since 2006 James has totaled more 30+ point games in the Playoffs than anyone in the NBA.. 27 times, 3 more than kobe bryant.

SLAM 129

What a classic cover.. especially with the peak of the playoffs currently going on & all this "Great debate: kobe vs. LeBron" talk arising EVERYWHERE. Can you imagine if the Denver Nuggets were to upset & take out the Lakers this series?? dammn.. then SOMEBODY would be held responsible for causing a huuge magazine recall & have to get THEIR face photoshopped out & replaced w/ a Carmelo head. I can't say the same for LeBron against Dwight tho.. cos': "LeBron would NEVER let this happen!!" haha

kobe.. don't F*CK things up, everyone's watching. lol

Stephon Marbury is a dumb mutha'f*cka.

Nike MVPuppets

well deserved: MVP

the 2008-2009 nba MVP is LEBRON JAMES. dude is a monster, & in my eyes the BEST basketball player in the world(NOT kobe lol). I honestly thought he should of got it 2 years ago too, INSTEAD of Dirk Nowitzki. lol His great season all started with the '08 Olympics & it's gonna end with a CHAMPIONSHIP this June. real talk. dude's still only 24.. daamn, i hope he pulls in a few more. lol

"W I T N E S S. M V P"

Fanmade Lebron highlight video

the song playing is fresh off of the Clipse's upcoming album: "till the casket drops"

Clipse ft. kanye west - Kinda like a big deal

Cav's 2009 playoff proposal

this is funny as fuck. lmao

NBA playoffs!

FINALLY.. we're here. Yes, it's THAT time of year again. After last year's impressive & exciting playoff battles everybody was just waiting for this year's to roll around & it starts TODAY. In this 1st round, the matches that interest me & i'll fursure be keeping an eye on are: HORNETS vs NUGGETS, LAKERS vs. JAZZ, HEAT vs. HAWKS, & CAVS vs. PISTONS. Everything else can wait for Sportscenter. lol

my predictions:
western conference finals - LAKERS vs. HORNETS(freals tho lol) = LAKERS in 6
eastern conference finals - CAVS vs. MAGIC(CELTICS if KG returns) = CAVS in 5

Final's coverage: stay tuned..

Amazing..

Kanye West's "Amazing" is officially the new theme-song for this season's NBA playoffs.

CP3.II

Chris Paul at his official Jordan-brand sneaker realease party. i'm diggin these.. strictly for a game/hoop shoe tho. Especially with CP3 being my favorite player(*active) ballin' right now, i'd fck wit 'em.

LeBron & Co.

Is Cleveland unbeatable? Is Mo Williams really all it took? The fact that the Cavs are distancing themselves from Boston and Orlando is making many believe Cleveland -- and not the Lakers -- are now the odds-on favorites to win it all. The Cavs have a four-game lead over Boston and one-game lead over the Lakers (for best overall record); if that lead increases before April 19, all other teams simply become.. underdogs.

I think the Cavs ARE the strongest team in the L, and once playoffs roll around in a few weeks they'll only get stronger, whether they get Ben Wallace back or not.

who's better?

Last night NBA's elite superstars in LeBron James & Dwayne Wade went head to head in Miami. These 2 cats are looked at by most basketball fans or sport's fans in general as the BEST players/athletes in the League or even the world today. 'Bron & D-wade are fellow Gold medal teammates from these past Olympics in Beijing and are also the head of the 2003 draft class that feature numerous current successful players such as Carmelo Anthony & Chris Bosh.

In past meetings since they've entered the NBA they've both won 9 games against each other and averaged nearly 30pts, 7-8dimes & a handful of highlights every time they meet.

Result:
Dwayne Wade - 41pts 7rebounds 9assists and 7steals.
Lebron James - 42pts 8rebounds 4assists and.. a win.
score - Cavaliers 107 Heat 100

note: Dwayne Wade was my 1st overall pick(6th) in this year's Yahoo fantasy draft, & dude so happens to be having the best year of his Career(statwise) :D lol BUT.. i feel that LeBron James is the BEST player in world.. handsdown. & he has been for the last 3 years. real talk.